Changing Energy Related Behaviour
Changing habits and behaviours can be challenging, yet the small decisions people make every day have a significant effect on their household energy use. To support households effectively, energy advisers need to feel confident in providing practical, behaviour‑focused guidance.
This course explores key theories and insights from the field of decision‑making, with a particular focus on simple, actionable techniques that can help advisers encourage households to act on the energy‑saving advice they receive.
This course is designed for frontline staff across a range of organisations who provide energy-related advice directly to householders, either in person or over the telephone.
COURSE OBJECTIVES
- Explain the barriers/ cognitive biases discouraging householders from acting on energy advice
- Explain some of the key factors influencing decision making
- Explain actions to encourage householders to act on energy-related advice
COURSE CONTENT
- The main barriers explaining why householders do not always act on energy advice.
- Key factors influencing decision making including significant cognitive biases (for example, loss aversion and social norms).
- Actions to help overcome the key biases and encourage people to act on the advice they are given. This includes framing the message – making it personal, relevant and engaging.
- The EAST (make the advice/ intervention Easy, Attractive, Social and Timely) model can be used to increase the likelihood of advice being acted on.
Please note that the course content will focus mainly on England and Wales. If you are based in Northern Ireland or Scotland and interested in this course, please contact trainingadmin@nea.org.uk before booking so we can discuss the main differences.
2.5 hours – a short comfort break will be included during the course.
The course is generally delivered online via webinar but can also be delivered in-person upon request.
The information on this page relates to webinar delivery only.
If you are interested in an in-person course, please contact trainingadmin@nea.org.uk for further details.

Find out more
Webinars are delivered live by our expert tutors and designed for small groups, ensuring a high level of interaction, engaging activities, and support throughout.
We typically use Zoom for our online sessions.
To join, learners will need a device with internet access and sound capability, along with a microphone and webcam to enable full participation.
Once booked, learners should receive a confirmation of booking e-mail. Joining instructions will be sent the week before the course.
We offer a programme of open access webinars for individuals to enrol onto.
Yes, in-house/ group webinars can be arranged upon request. Please contact us for further details.
In-house/ group courses can be delivered in person upon request. Please contact us for further details and fees.
Funded places are available to non-commercial/ not for profit organisations based in England and Wales (such as local authorities, housing associations, advice agencies etc). Learners must also be frontline staff or volunteers that encounter and provide advice to those in or at risk of fuel poverty.
This applies to to online delivery only.
After the session, learners will receive a handout booklet summarising and reinforcing the key topics covered during the course.
All courses and processes are assessed in line with BSI ISO 9001 quality management standards.
To maintain their effectiveness, courses are reviewed and updated on a regular basis. If you identify any gaps, inaccuracies, or areas for improvement, we encourage you to share your feedback with us.
If you have any questions, please contact us to discuss.
Fees and funded places
| Eligibility criteria for a funded place |
|---|
| FUNDED PLACES are available to non-commercial organisations based in England and Wales (such as local authorities, housing associations, advice agencies etc). Learners must also be frontline staff or volunteers that encounter and provide advice to those in or at risk of fuel poverty. Online delivery only. |
| Not for profit organisation | Commercial organisation | |
|---|---|---|
| Open access webinar – per person | £70 plus VAT | £80 plus VAT |
| Group webinar – per course | Contact NEA for details | Contact NEA for details |
| In-person – per course | Contact NEA for details | Contact NEA for details |
| Not for profit organisation | Commercial organisation | |
|---|---|---|
| Open access webinar – per person | £80 plus VAT | £90 plus VAT |
| Group webinar – per course | Contact NEA for details | Contact NEA for details |
| In-person – per course | Contact NEA for details | Contact NEA for details |
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